INTRODUCTION
This Personal Data Privacy Policy constitutes an integral part of the Terms and Conditions of operation of the Site, which you may access by clicking here. The data controller of your data, pursuant to Regulation (EU) 2016/679 (General Data Protection Regulation), is the company under the name «SIMPLA ATHENS – MYLONAKIS STYLIANI», with registered seat at Voula – Attica, Vas. Pavlou 10 Str.,P.C. 16673, Greece, Tel. +30 211 11 77 784.
SIMPLATHENS.COM may collect personal information about you from various sources, in accordance with applicable law. We value and respect your privacy to the greatest extent possible and necessary for the proper operation of the Site and the proper use of this Site by you. We assure you that any personal information that you give to us is kept strictly confidential.
PRINCIPLES OF PROCESSING
We process personal data in accordance with the following principles and in compliance with the requirements of the GDPR:
- Lawfulness, Fairness, Transparency: Personal data is processed lawfully, fairly and in a transparent manner.
- Purpose Limitation: Personal data is collected for specified, explicit and legitimate purposes and not further processed in a manner that is incompatible with those purposes.
- Data Minimization: Processing relates to data that is adequate, relevant, and limited to what is necessary in relation to the purposes for which they are processed.
- Accuracy: Personal data is accurate. Every reasonable step is taken to ensure that any personal data that are inaccurate are rectified without delay.
- Storage Limitation: Personal data is held for no longer than is necessary for the purposes and scope of processing. However, in some cases we may hold the personal data for longer periods in order to comply with our legal obligations.
- Confidentiality and Integrity: Personal data is processed in a manner that ensures appropriate security, including protection against unauthorized and unlawful processing, access, loss etc.
- Accountability: We comply with transparent data protection processing and adhere to our legal obligations in relation to data protection and privacy.
PERSONAL DATA WE COLLECT
Depending on the purpose for which we process your data from time to time, we need to process one or more of your data, which are generally the following:
- personal data of identification (for example, your name, surname, email address, postal address, telephone number, language and country from which you interact with us), age and date of birth, gender, username and password,
- financial and transaction information (for example, payment or card information, information about your purchases, orders, returns, billing address, place of delivery, etc.),
- connection data, geographic location and internet browsing data (if you are contacting us from your mobile phone, for example),
- commercial information (for example, if you subscribe to our newsletter),
- information on your tastes and preferences.
Remember that when we ask you to fill in your personal information to access any feature or service on the Site, we will mark certain fields as mandatory as this is data we need to be able to provide the service or give you access in this function.
Please note that if you decide not to provide us with this information, you may not be able to complete your registration as a user or may not enjoy these services or features.
USAGE OF COLLECTIBLE PRIVATE DATA
Depending on how you interact with our Site, e.g. depending on the services, products or features you want to use, we will process your personal data for the following purposes:
- To Manage Your Registration as a Site User: If you decide to register as a user of our Site, we must process your data to identify you as a Site user and to give you access to the various features, products and services that are available to you because of your status as a registered user. You can cancel your registered user account by contacting us.
- To develop, fulfill and execute the contract of sale of goods or provision of service you have entered into with us on the Site: This purpose includes the processing of your data, mainly to:
- Communicate with you about updates or notices related to the contracted features, products or services, including sending quality surveys, and in order to be able to determine customer satisfaction with service provided.
- Manage payment for the products you buy, regardless of the payment process used. For example: If you choose to enable your card data storage feature for future purchases when you purchase one of our products, we must process the data indicated to enable and deploy that feature. Consent to enable this feature allows automated payment data to be displayed on subsequent purchases, so you do not have to re-enter it in each new purchase and this data will be considered valid and active for subsequent purchases.
- Activate the necessary mechanisms to prevent possible fraud against you and against us during the purchase process. If we consider the transaction to be fraudulent, this proces may result in the transaction being blocked.
- Manage possible returns after you make a purchase and manage requests for product availability information and product bookings through the Site.
- For invoicing purposes and to make available the invoices of purchases through the Site.
- To respond to requests and queries you raise: We only process the personal data that is strictly necessary to manage or resolve your requests or queries.
- For marketing purposes: This purpose involves the processing of your data, in particular:
- If and when you sign up for our Newsletter, we will process your personal data to manage your subscription, including the sending of personalized information about our products or services through various media (such as email or SMS). We may also provide this information through push notifications once you have enabled it on your mobile device.
- Correspondingly, note that this data processing involves analyzing your profile as a user or customer to determine what your preferences are, and therefore which products and services best suit your style when sending information to you. For example, based on your purchases and browsing history (i.e. depending on the products you clicked on), we will make suggestions for products that we believe may be of interest to you.
- Remember that you can unsubscribe from the newsletter at any time at no cost through the Site, as well as through the instructions provided in each update.
- Conduct promotions (for example, organizing competitions or sending a list of products you have saved to the email address you indicate). By participating in any promotion, you authorize us to process the personal information you have shared with us in accordance with the promotion, and we may share it through various media such as social networks or the Site itself. In every promotion you participate in, you will be given the terms and conditions where we will provide you with more detailed information about how your data is processed.
- Release photos or images you have shared publicly on the Site or through our social media channels, provided that you have given us explicit consent to this effect.
- Usability and Quality Analysis to Improve Our Services: If you access our Site, we inform you that we will process your browsing data for analytical and statistical purposes, that is, to understand how users interact with the Site and so we can introduce improvements to it. In addition, we sometimes conduct quality surveys and actions to know the degree of satisfaction of our customers and users and identify those areas where we can improve.
- Compliance with our legal obligations.In case we use your information for any other purpose, we will inform you accordingly upon its collection.
LEGAL BASIS OF DATA PROCESSING
The legal bases that allow us to process your personal data also depend on the purpose for which we process it, as explained below:
- Manage Your Registration as a Site User: We process your data because it is necessary to comply with the terms and conditions that govern the use of the Site. In other words, in order to be able to register as a user of the Site, we need to process your personal information, otherwise we would not be able to manage your registration.
- Development, fulfillment and execution of the purchase or service contract: We process your data because it is necessary for the performance of the purchase or service contract with you. Certain data processing is only triggered because you request or approve it, such as storing payment (card) data for future purchases. In these cases, the processing of your data is based on your consent. We believe we have a legitimate interest in conducting the necessary controls to detect and prevent fraud when making a purchase. We understand that processing this data is a positive sign for all parties involved when paying for a purchase, and especially for you, as it allows us to take steps to protect you from fraudulent attempts made by third parties.
- Customer Service: We believe we have a legitimate interest in responding to requests or queries raised by you through the various existing communication channels. We understand that processing this data is also beneficial to you, in that it allows us to help you adequately and answer the questions you raise. When you contact us, especially for managing events related to your order or the product / service acquired through the Site, your data processing is necessary to execute the purchase contract. When your query is related to the exercise of your rights (as explained below) or claims about our products or services, we are entitled to process your data in order to comply with our legal obligations.
- Marketing: We have the right to process your data for marketing purposes due to your consent to us e.g. when you agree to receive personalized information through various media, when you authorize us to send notifications to your mobile device, or when you accept the legal terms and conditions to participate in a promotion or to post your photos on the Site or our social media. In order to display personalized information to you, we believe it is in our legal interest to create a profile with information we have about you (such as your browsing, preferences or shopping history) and the personal data you provide us, such as the range age or language, as we understand that processing this data is also beneficial to you because it allows you to improve your user experience and access information to your preferences.
- Usability and Quality Analysis: We believe that it is our legitimate interest to analyze the Site’s usability and user satisfaction, as we understand that the processing of this data is also beneficial to you because its purpose is to improve the user experience and to provide a higher quality service.
DURATION OF PERSONAL DATE STORAGE
We store your data for as long as is necessary for the purpose for which it is processed and for the period during which claims may be raised under the law or until any such claims have been finally and irrevocably settled.
Where processing is based on consent, the data is stored until the consent is revoked.
DISCLOSURE OF INFORMATION
Personal data we collect and process is, generally, not disclosed to third parties unless such disclosure is expressly required by law, regulations, or is necessary for the performance of the processing activities.
In detail, as part of our compliance with the principle of transparency and in order to be able to provide you with our services effectively, we may need to pass on your personal data to certain third parties.
Specifically, we may disclose personal information that we collect or you provide to:
- To contractors, service providers and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.
- To logistics and other shipping and delivery service providers;
- Payment processing and technology services;
- To a regulatory or government authority where required by law;
- Where required to do so, to payment processors, auditors, customer service providers, fraud agencies, credit reference agencies, financial product providers, credit card associations, commercial partners, etc.
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SECURITY
We are committed to ensuring that your information is secure. In order to prevent unauthorized access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.